This role is ideal for a creative storyteller with a strong eye for design and a deep appreciation for brand-building. The successful candidate will play a pivotal role in driving brand awareness and engagement across digital and physical platforms.
Key Responsibilities:
Support the planning and execution of integrated brand marketing campaigns across multiple channels, ensuring alignment with brand identity and goals.
Create, schedule, and manage engaging daily content for social platforms (Instagram, TikTok, LinkedIn, Facebook), while maintaining brand tone and aesthetics.
Manage relationships with influencers and brand ambassadors; coordinate partnerships and gifting programs to grow reach.
Assist in the implementation and tracking of paid digital campaigns, track and analyze performance metrics.
Coordinate photo and video shoots, manage creative assets, and ensure content produced by freelancers aligns with the brand's standards.
Support public relations efforts including media pitching, press kit management, and event planning for pop-ups, launches, and activations.
Manage creative timelines and deliverables, liaise with external vendors, and ensure consistency and quality across all brand touchpoints.
Key Qualifications:
Bachelor's degree in Marketing, Communications, Fashion, or related field
At least 5 years of experience in brand or digital marketing, preferably in fashion, lifestyle, or luxury
Proficient in graphic design tools and social media management platforms
Strong ability to create and execute engaging daily content that is visually on-brand and strategically aligned
Experience with AI-powered marketing tools is a plus
Highly organized with strong project management skills and an eye for detail
