Thursday, 12:28 Ad ID3098336 KES 30,001 - KES 45,000
Digital Marketing Executive
Nairobi CBD Nairobi Details Employer Anonymous Employer Company Industry Technology & Communication Work Type Full time Job Level Mid level Minimum Qualification Diploma Years Experience 3 years Number of Positions 2 Description
We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing . The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
Assist the team in the development/ formulation of the overall digital marketing strategies to build a lasting digital connection with consumers. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display) Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software Manage the creation of relevant and engaging digital content for publishing onto various digital platforms Manage social media marketing campaigns Manage digital advertising campaigns (SEM, Display, Social, Programmatic) Manage SEO campaigns and Be actively involved in SEO efforts (keyword, image optimization etc.) Set up conversion, pixel, and event tracking on the website and across various digital platforms Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions Analyze digital marketing analytics reports and share insights with the team to develop optimization plans Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.) Acquire insight in online marketing trends and keep strategies up-to-datePigiaMe Disclaimer:
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