Job Summary
This section of the document highlights the roles and responsibilities of Sales Head
Minimum Qualification:Bachelor
Experience Level:Senior level
Experience Length:5 years
Job Description
Scope
This section of the document highlights the roles and
responsibilities of Sales Head
Role
The role of sales head is to develop and introduce sales
and marketing strategies to improve current business, identify new market opportunities
and ensure the effective development and promotion of the company and its training
services. Sales Head’s role also includes doing revenue planning and
maintaining management control function of sales & marketing department.
The person is fully in charge of
client relationship management of all computer pride corporate customers to
ensure repeat business and strong business relationship.
Reporting
The Sales Head reports directly to the CEO.
Key Areas of Responsibilities
·
Sales Head will adhere to organization systems and polices of the company.
·
He/ She will oversee functioning of sales
department.
·
Sales head is responsible for generating revenue
for the organization using various resources.
·
He/ She will conduct internal assessment of the resources in his department.
·
He/ She will administer the external market
analysis for both individual and corporate learning solutions.
·
He/ She will keep track of competitors’ and customers’
activities that can affect company
·
He/ She will keep good relations with corporate customers
– both current and past
·
He/ She will prepare the annual sales plan.
Define the targets for both corporate and individual learning solutions.
·
He/ She will set sales targets for sales
managers under him. Monitor and analyze their performance.
·
He/ She will define market segments wise
marketing activity and will ensure marketing calendar and budget is prepared on
time.
·
He/ She will attend/conduct seminars and
exhibitions to generate leads and enquiries.
·
He/ She will identify actions for improvement based
on evaluation received from attendees of seminars conducted by COMPANY.
·
He/ She will assign lead number, inquiry number,
proposal number and order number to the new leads, inquiries, proposals and
orders respectively.
·
Responsible for meeting corporate clients to
generate more business.
·
Organize events, presentations etc in schools
and colleges to get more leads.
·
He/ She will delegate the quotations to be
prepared to the sales people under him and ensure that the quotations are sent
to the client on time and required follow up is done till the confirmation of
order.
·
He/ She will identify the need for a partner in
finalizing the training solution for a corporate customer. Identify the partner
and finalize it.
·
He/ She will ensure maximum utilization of people
working in the department.
·
He/ She will review periodic reports from
managers and recommend various alternatives/actions.
·
He/ She will plan the manpower requirements,
infrastructure requirements and budget to implement the sales plan.
·
He/ She will identify skill
development/enhancement needs of the team and arrange for required training.
·
He/ She will train the sales people working
under him/her.
·
He/she will work on improvement of company’s
image and establish brand image in market through marketing and promotional
activities.
·
He/ She will prepare following forms
Checklist for Country
Market Analysis
M101C1
Checklist for
Internal Analysis
M102C1
Revenue Plan
M103F2
Budget
Requirement Sheet
M103F3
Manpower
Requirement Form
M103F4
Course Market
Activity Matrix
M104F1
Marketing and
PR Activity Report
C201R1
Franchise
Selection Checklist
C209C1
·
He/ She will prepare following reports
a. Annually
i.
Market Analysis Report (M101R1)
ii.
Internal Analysis Report – Course (M102R1)
b. Monthly
i.
Marketing & PR Activity Report (C201R1)
ii.
Sales Report Corporate(C105R1)
c. Sales
Report-Individual(C208R2)
·
Prepare any other reports and documents as
required by management.
·
Build and maintain good relation with key
clients.
Key Participatory Areas
·
Sales Head will assist individual sales manager and corporate sales manager
in conducting the external market and competitor analysis.
·
He/ She will assist marketing manager in
preparing the material for Brochures, Collaterals & Website and give
required approvals.
·
He/ She will assist corporate sales manager in
identifying the training solution or assessing the tie up opportunities with
the corporate customers (if required).
·
He/ She will assist corporate sales manager in
preparing the quotations and giving required approvals.
·
He/ She will assist franchisee manager in
assessing and finalizing the new franchisee and evaluating the performance of
existing franchisee.
Scope
This section of the document highlights the roles and
responsibilities of Sales Head
Role
The role of sales head is to develop and introduce sales
and marketing strategies to improve current business, identify new market opportunities
and ensure the effective development and promotion of the company and its training
services. Sales Head’s role also includes doing revenue planning and
maintaining management control function of sales & marketing department.
The person is fully in charge of
client relationship management of all computer pride corporate customers to
ensure repeat business and strong business relationship.
Reporting
The Sales Head reports directly to the CEO.
Key Areas of Responsibilities
·
Sales Head will adhere to organization systems and polices of the company.
·
He/ She will oversee functioning of sales
department.
·
Sales head is responsible for generating revenue
for the organization using various resources.
·
He/ She will conduct internal assessment of the resources in his department.
·
He/ She will administer the external market
analysis for both individual and corporate learning solutions.
·
He/ She will keep track of competitors’ and customers’
activities that can affect company
·
He/ She will keep good relations with corporate customers
– both current and past
·
He/ She will prepare the annual sales plan.
Define the targets for both corporate and individual learning solutions.
·
He/ She will set sales targets for sales
managers under him. Monitor and analyze their performance.
·
He/ She will define market segments wise
marketing activity and will ensure marketing calendar and budget is prepared on
time.
·
He/ She will attend/conduct seminars and
exhibitions to generate leads and enquiries.
·
He/ She will identify actions for improvement based
on evaluation received from attendees of seminars conducted by COMPANY.
·
He/ She will assign lead number, inquiry number,
proposal number and order number to the new leads, inquiries, proposals and
orders respectively.
·
Responsible for meeting corporate clients to
generate more business.
·
Organize events, presentations etc in schools
and colleges to get more leads.
·
He/ She will delegate the quotations to be
prepared to the sales people under him and ensure that the quotations are sent
to the client on time and required follow up is done till the confirmation of
order.
·
He/ She will identify the need for a partner in
finalizing the training solution for a corporate customer. Identify the partner
and finalize it.
·
He/ She will ensure maximum utilization of people
working in the department.
·
He/ She will review periodic reports from
managers and recommend various alternatives/actions.
·
He/ She will plan the manpower requirements,
infrastructure requirements and budget to implement the sales plan.
·
He/ She will identify skill
development/enhancement needs of the team and arrange for required training.
·
He/ She will train the sales people working
under him/her.
·
He/she will work on improvement of company’s
image and establish brand image in market through marketing and promotional
activities.
·
He/ She will prepare following forms
Checklist for Country
Market Analysis
M101C1
Checklist for
Internal Analysis
M102C1
Revenue Plan
M103F2
Budget
Requirement Sheet
M103F3
Manpower
Requirement Form
M103F4
Course Market
Activity Matrix
M104F1
Marketing and
PR Activity Report
C201R1
Franchise
Selection Checklist
C209C1
·
He/ She will prepare following reports
a. Annually
i.
Market Analysis Report (M101R1)
ii.
Internal Analysis Report – Course (M102R1)
b. Monthly
i.
Marketing & PR Activity Report (C201R1)
ii.
Sales Report Corporate(C105R1)
c. Sales
Report-Individual(C208R2)
·
Prepare any other reports and documents as
required by management.
·
Build and maintain good relation with key
clients.
Key Participatory Areas
·
Sales Head will assist individual sales manager and corporate sales manager
in conducting the external market and competitor analysis.
·
He/ She will assist marketing manager in
preparing the material for Brochures, Collaterals & Website and give
required approvals.
·
He/ She will assist corporate sales manager in
identifying the training solution or assessing the tie up opportunities with
the corporate customers (if required).
·
He/ She will assist corporate sales manager in
preparing the quotations and giving required approvals.
·
He/ She will assist franchisee manager in
assessing and finalizing the new franchisee and evaluating the performance of
existing franchisee.
