Marketing Coordinator

Jijali is an online, customized training program focused on providing market driven education to African youth. Our goal is to reach 300,000 youth by 2030 through our virtual adaptive learning platform. We are a team of 6 employees from Kenya and have a strong passion for youth development and built a family culture focused on growth and development.

Responsibilities

B2C Customer Conversion and Engagement
- Developing all digital marketing content and strategy
- Creating paid FB, Twitter Ads
- Monitoring Google Analytics to increase conversions
- Develop Google Ads and accompanying budget

B2B Client Acquisition
- Develop marketing content to appeal to business clients
- Administer strategy for approach and eventual conversion
- Contact potential leads through cold calls and cold emails
- Develop strong understanding for market infiltration and discern best market opportunities
Strategy
- Understand the working of Jijali inclusive of user experience.
- Be able to offer advice and feedback to the rest of the Jijali team about how to improve our effectiveness as a brand
- Increase overall brand awareness throughout Nairobi
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Job Requirements
Required education
: Bachelor's degree

Required relevant work experience
: 2 years

Required languages:
English (Spoken: fluent | Written: fluent)
Mandatory attachments
Please have a scan or photo of these documents ready when you start the application:
Self-prepared CV file
- the employer wants to see a CV that you have prepared yourself
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